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Aleskerova Y.V., Fedorishina L.I., Todosichuk V.L.: Management Banking Innovative
                                                                                                       Financial Technologies in Agrarian Sphere



                   Net commission income                  12 610   15 401  18 081    20 999    23 387
                   The result of trading operations        2 207    3 993   3 231    3 304     15 511
                   Gross net income                       66 742   73 240  70 655    73 354    92 984
                   Average income over the past three years                 70 212   72 416    78 998
                   Capital for innovative risk coverage                     10 532   10 862    11 850
                   calculated using the VIA method

                    The proposed multi-criteria assessment of the impact of digital communications on
                    the  activation  of  innovation  and  financial  technologies  of    banks  in  the  agrarian
                    sector involves outlining the range of external and internal factors, formalizing the
                    interdependencies of the development of the digital communications of the bank and
                    the  amount  of  innovations  (Internet  and  mobile  banking,  branching  out  of
                    communications,  payment  terminals,  cash  machines,  implementation  of  payment
                    cards) (Figure 5).






















                    Figure 5: Multi-criteria assessment of the influence of digital communications on the
                    activation of innovation and financial technologies of banks in the agrarian sector

                    CONCLUSIONS
                     According to the results of the work we can draw a number of conclusions:
                    The theoretical platform for innovation is in constant development and it reflecting
                    complex and multifaceted processes of scientific and technical, economic and social
                    development of society is being modified and enriched. The goal of each innovation
                    is to meet the specific needs and demands of consumers fluctuating due to social
                    progress.







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